At Spirolab, we design creative solutions for brand identity, brand development, interactive media, print and packaging. But, what we really do is embody the brand. We give visible, tangible form to its unique story, and communicate it with balance, clarity, and a strong sense of its evolving life.
We take the essence of the brand and craft an expression that fits the moment, goal, or initiative at hand. Each articulation of brand is as distinct as the situation. It is a special telling of the core story, suited to its own environment and purpose. For instance, if water is the brand story, ice, fog, and rain are its varying expressions. What gets us up in the morning is discovering whether or not you need a good downpour, or a light drizzle.
How do we create these unique, compelling brand expressions? This is where symbiosis comes in. With over 20 years of experience in design, storytelling, and technology, we are experts in our respective fields, but what really sets us apart is our ability to bring them into harmony. We believe that like other organisms, brands require a delicate, balanced environment to be their best selves. To find that balance, we seek, we study, we learn, we test, we create, we imagine, we innovate — and finally, we reveal the truest expression of brand.
SEE OUR WORK